If legalese is creeping into your tenders. Here's how to cut it.
A practical guide to spotting and cutting the legalese that sneaks into law firm tenders, bids, and proposals, and what to say instead.
Add some jazz: how to make your deal list actually impressive
Turn your deal list from a flat list of transactions into a compelling set of credentials. Learn how to show context, complexity, and outcomes that actually matter to clients.
Production or pursuit? The two sides of a successful law firm tender
Law firms often treat tenders as admin or desktop publishing and production document exercises. But winning bids requires more than production. Here’s how combining production and pursuit strategy lifts your chances.
How to write tender case studies that strengthen your law firm’s credibility
Make your law firm tenders more persuasive with stronger case studies.
Use specificity, structure, and strategy to prove capability and build client trust.